diff --git a/core/vendors/__init__.py b/core/vendors/__init__.py
index c188b966..61933bd3 100644
--- a/core/vendors/__init__.py
+++ b/core/vendors/__init__.py
@@ -148,6 +148,8 @@ class AbstractVendor:
     def auto_resolver_helper(model: Brand | Category, resolving_name: str) -> Brand | Category | None:
         queryset = model.objects.filter(name=resolving_name)
         if not queryset.exists():
+            if len(resolving_name) > 255:
+                resolving_name = resolving_name[:255]
             return model.objects.get_or_create(name=resolving_name, defaults={"is_active": False})[0]
         elif queryset.filter(is_active=True).count() > 1:
             queryset = queryset.filter(is_active=True)
@@ -326,6 +328,9 @@ class AbstractVendor:
 
         is_created = False
 
+        if len(key) > 255:
+            key = key[:255]
+
         try:
             attribute, is_created = Attribute.objects.get_or_create(
                 name=key,